Shandong unveils measures to boost agricultural exports

Shandong, a major agricultural exporting province in China, has recently released a comprehensive set of ten measures to further enhance its agricultural export capabilities. The move comes as the province reported a 10.3 percent year-on-year growth rate in agricultural exports during the first nine months of this year.

The new measures outline a strategic plan to foster the development of provincial-level agricultural export clusters, focusing on products such as ginger, garlic, apples, seafood, and pre-cooked meals. Additionally, the province will identify and cultivate benchmark counties and top 20 export enterprises.

Moreover, Shandong will implement a brand cultivation program for agricultural products, accelerating the construction of a standardized agricultural brand system. Export-oriented enterprises are encouraged to enhance product research and development and seek international trademark registrations to cultivate globally recognized brands.

To expand market access, Shandong plans to establish high-quality agricultural product display and trading centers in major domestic and international distribution hubs, including Beijing, Shanghai, the Guangdong-Hong Kong-Macao Greater Bay Area, and key overseas markets.

The measures also promote the expansion of cross-border e-commerce B2B exports and encourage agricultural exporters to establish stable marketing channels by partnering with large domestic and international supermarkets.

To streamline customs clearance procedures and enhance competitiveness, Shandong will build demonstration ports for the import and export of agricultural and food products.

Shandong will also support pilot projects for convenient customs clearance of agricultural and food products in the Weifang National Comprehensive Pilot Agriculture Zone.

Additionally, the province will support agricultural export enterprises and products in obtaining international standards and certifications.