Hohhot city boosts high-quality tourism development

Night descends at a busy camping site in Hohhot. [Photo/Hohhot news network]

In recent years, Hohhot – capital city of North China's Inner Mongolia autonomous region – has leveraged its rich cultural tourism resources, capitalizing on the Belt and Road initiative, the Beijing-Tianjin-Hebei coordinated development strategy and the Hohhot-Baotou-Ordos development.

Moreover, Hohhot has strengthened its policy guidance, funding, infrastructure and talent development – tapping into its historical and cultural heritage.

Adding to the momentum, the city has improved its tourism infrastructure and integrated cultural tourism resources, developing cultural tourism brands and making tourism a strategic pillar industry and a modern service sector.

What's more, Hohhot aims to be a key tourist destination in northern China for sightseeing and leisure.

The city's cultural and tourism industries are now deeply integrated, with a well-developed cultural industry system, numerous cultural industry bases and projects, renowned cultural tourism brand attractions, strategic cultural tourism projects and premium cultural tourism routes.

Elsewhere, Hohhot has produced regionally representative films and performances, establishing a cultural tourism promotion platform with international influence.

In addition, Hohhot has developed unique cultural tourism projects including Zhaojun Cultural Tourism Zone, the Chilechuan Cultural Tourism Zone and the Laoniuwan Yellow River Grand Canyon.

As a result, the city offers distinctive tourism products, from numerous camping sites to star-studded concerts – highlighting its historical, red, ethnic, folk and ecological cultural tourism resources.

To further develop and prosper, Hohhot aims to adjust its market layout, optimize its market structure and promote the flow of cultural tourism products and resources – allowing private and foreign investment in permitted cultural tourism sectors.

Overall, Hohhot is said to be well-prepared and ready to advance towards a modern, high-quality tourism industry.