Inner Mongolia shines at China Brand Day event

North China's Inner Mongolia autonomous region made a stunning appearance at the 2024 China Brand Day event, which kicked off in Shanghai city on May 10.

A total of 22 companies from the region participated in this year's edition.

The Inner Mongolia pavilion at the event focused on key new energy enterprises and showcased the theme of "symbiosis of industries and green development in Inner Mongolia". It presented different application scenarios under the "new energy +" strategy from the perspectives of agriculture, industry, and services.

In the new energy and agriculture exhibition area, Inner Mongolia showcased how it integrated its agriculture and animal husbandry sectors with new energy applications. This includes highlighting companies such as M.Grass Ecological Environment Co and Chinese dairy giants Yili and Mengniu groups through physical displays, videos, and images. This exhibition successfully demonstrated the results of Inner Mongolia's new energy sector driving the development of the region's primary industry.

In the "new energy unleashing industrial momentum" exhibition area, the development of new energy enterprises was displayed through graphics, videos, artistic installations, and model exhibits. It highlighted the mature layout and fruitful development achievements of Inner Mongolia's new energy industry.

In the "new energy embarking on a green journey" exhibition area, new business models and service formats that were generated by the development of Inner Mongolia's new energy industry were showcased through videos and images.

"During the 2024 China Brand Day event, we will also organize on-site brand press conferences, artistic performances, specialty experience areas, flash displays, and unique photo opportunities to promote the Inner Mongolia brand to provinces and regions from multiple angles and levels," said a relevant official from the region's development and reform commission.