Cattle industry a bull market for Jiangxi county

Walking into a cattle farming and breeding base located in Zhoutian town, Huichang county, Central China's Jiangxi province, the sounds of cattle calls echo continuously.

Next to the rows of standardized steel-structured cattle sheds that are like "row apartments", workers are driving feeders along the troughs to distribute forage, and the well-fed and robust Simmental cattle, a breed that was introduced into China from Europe back in the early 20th century, are leisurely chewing with their heads lowered.

"Each cow wears an electronic ear tag, which can record and upload information such as body temperature and the number of steps they walk. Once the body temperature exceeds 39.5 C, which is believed to be the upper limit of normal body temperature for cattle, the system will sound an alarm, so that our workers and doctors can help reduce economic losses by taking measures immediately to treat the animal and prevent its situation from worsening," said Liu Wei, the owner of the base.

In recent years, amid the rural revitalization campaign, relying on its original industrial foundation and resources, Huichang has expanded the scale of beef cattle breeding, extended the industrial chain, and promoted the high-quality development of the beef cattle industry.

According to Wang Yun, head of the animal husbandry station in Zhoutian town, people in Huichang have kept the tradition of raising cattle thanks to the local rich resources for cattle forage.