Alshaa records tourism revenue of 455m yuan during Spring Festival holiday

Festive decorations are set up in Alshaa. [Photo/WeChat account of Wenlyu Alshaa]

During the Spring Festival, tourism in Alshaa League continued to surge, reaching new heights. As of Feb 17, the league received a total of 663,600 domestic tourists, marking an incredible 1279.62-percent year-on-year increase based on comparable data from 2023.

The league's total domestic tourism revenue reached 454.5 million yuan ($63.16 million), demonstrating an impressive 1723.83-percent year-on-year increase and a significant 944.91-percent increase compared to the same period in 2019.

The top five tourist sources for the league were Ningxia, Gansu, Beijing, Shanghai, and Shaanxi, with family visits and short-distance leisure trips being the primary reasons for travel.

Welfare activities have ignited the public's enthusiasm for outings, attracting a large number of people. Throughout the league, innovative service methods were implemented, including hosting Spring Festival goods festivals, traditional bread-making competitions, and distributing Spring Festival couplets.

By leveraging the ancient city of Dingyuanying, Alshaa Left Banner has created a comprehensive cultural and tourism venue that integrates ancient city lanterns, the performing arts, and commercial operations. From Feb 10 to 17, the banner received 90,000 visitors.