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Experts hold confidence for China's tourism industry

Updated: Dec 14, 2023 By Cheng Si chinadaily.com.cn Print
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Tourists visit the Shenyang Palace Museum in Shenyang, Liaoning province, on Oct 2, 2023. [Photo/VCG]

China's tourism industry is embracing good recovery this year and industry insiders have confidence for tourism development in near future, said experts.

A recent report by the China Tourism Academy estimates that domestic tourism visits will reach over 5.4 billion this year, with the number roughly reaching 90 percent of that in 2019 — before COVID-19 hit.

The report said that tourism-related revenue this year will increase to 5.2 trillion yuan ($724 billion), about 91 percent of that in 2019.

Dai Bin, president of the academy, said at a recent forum in Shanghai, that China's tourism economy will embrace a greater prosperity in the future after experiencing a three-year slump due to the epidemic and a yearlong quick recovery in 2022.

He said that the official department will not continue to compare the main tourism index with that in 2019 from next year. While the COVID-19 epidemic didn't stop people's desire for better tourism and traveling experiences in past three years, nothing will stop that in the future.

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