The rise in prices and demand for hotels and guesthouses reflects a significant increase in skiing demand.
Zhangjiakou has taken multiple measures to meet the surging demand by using its post-Olympics legacy, such as holding competitions at past venues and rolling out entertainment services.
The Genting Snow Park is to hold the 2023-2024 FIS Freeski and Snowboard Halfpipe World Cup from Dec 6 to 9, featuring Gu Ailing, who clinched two gold medals and one silver medal at the 2022 Beijing Winter Olympics and will return to Zhangjiakou to compete, Xinhua News Agency reported.