The beginning of December has witnessed a tourism boom in Chongli district, Zhangjiakou, Hebei province, with many snow sports enthusiasts stepping on their snowboards and skis and racing down slopes.
Since the snow season kicked off on Nov 8, the region, which staged most of the events of the 2022 Winter Olympics, has received a total of 511,400 visits and achieved a tourism revenue of 449 million yuan ($63 million) as of Saturday, according to the district's culture and tourism bureau.
Since the Forlong Ski Resort in Forlong Four Seasons Town opened for the season, it has received more than 60,000 visitors, nearly doubling the number from 2019, according to Zou Zhongqiao, deputy manager of the resort's culture and tourism department, cited in a report by Beijing Business Today on Wednesday.
The report said Genting Snow Park has also seen a significant increase in weekend visitors, about 50 percent compared to the same period last year.