Longkou government appoints commissioners to strengthen overseas partnerships

The commissioner introduces Mei Zhi Liang's stationery products. [Photo provided to chinadaily.com.cn]

The Longkou government has implemented a "Senior and Junior Commissioner" strategy to facilitate overseas collaboration for local cultural product manufacturer Mei Zhi Liang Stationery Co Ltd.

As a leading stationery manufacturer established 40 years ago, Mei Zhi Liang's products are popular both domestically and internationally. To enhance Mei Zhi Liang's partnership with Japanese company Nakabayashi Co., Ltd on the "Five-in-One" album project, the Longkou government appointed commissioners to provide tailored services.

The "Senior Commissioner" provides one-on-one guidance on required materials and procedures to streamline the approval process. The "Junior Commissioner" tackles specific issues in cross-border collaboration, linking Chinese and Japanese companies.

With its expertise in paper products, Mei Zhi Liang creates exquisite albums and stationery featuring Chinese cultural elements. The commissioner strategy seizes opportunities for overseas exchange and ensures the album project's success.

With the support of the Longkou government, cultural and creative enterprises can focus on creation while receiving assistance in forming international partnerships. This public-private collaboration highlights how Chinese brands can expand globally.