170 brands from America to participate in 2nd CICPE

According to the organizing committee of the 2nd China International Consumer Products Expo (CICPE) on July 17, 36 exhibitors and 170 exhibiting brands from America will participate in the upcoming expo that takes place from July 26 to 30, covering an exhibition area of over 3,000 square meters.

The participating companies cover the fields of automobiles, yachts, electronic products, fragrances, apparel, jewelry, food, and consumer financial services. Some brands will participate in the exhibition independently, while others will take part in group exhibitions covering duty-free shops and cross-border e-commerce.

Estee Lauder Companies will participate in the expo for the first time, and 13 of its brands will be unveiled, bringing a high-end beauty feast to the event.

In the automotive field, Tesla will participate in the expo again, serving as a representative enterprise in promoting China's new energy vehicle consumption and promoting the upgrading of the new energy vehicle industry.

Dell Technologies will share the progress it has made in innovation and sustainable development at this consumer products expo. It will also introduce and display a variety of new products from 2022, providing users with games, creative, learning, work, and entertainment experiences.

In the field of high-end food, Tyson Foods will focus on exhibiting the world's first collagen peptide lo-flavored snacks and other high-quality pre-packaged products like its grain-fed beef product Tyson Beef. In addition, the company will demonstrate the use of digital technology and smart devices.