Intl wine festival kicks off in Yantai

The 2022 Yantai International Wine Festival kicked off in the coastal city of Yantai in East China's Shandong province on June 29, and will last until December.

The event aims to promote the deep integration of the wine industry and the city's brand building, and accelerate the high-quality development of the city's culture and tourism industry.

Yantai has a long history of making wine, and the wine industry has grown into one of the city's pillar industries. Yantai is the largest wine production base in China, and has also won global fame for its wine culture.

In recent years, Yantai's wine industry has grown rapidly, and a complete industrial chain for the wine industry has been built in Yantai. According to official data, Yantai has 204 wine-making enterprises, 63 renowned chateaus, and more than 200 supporting enterprises related to the wine industry. Currently, the brand value of Yantai's wine industry has reached 85.2 billion yuan ($12.73 billion).

Yantai is now home to a large number of domestically famous wine enterprises such as Changyu Group, Great Wall, and Weilong Grape Wine Company, and the country's top three wine enterprises are all based in the city. In 2021, the sales revenue of Changyu Group totaled 7.34 billion yuan, accounting for 43.7 percent of the country's total amount, according to official data.

Yantai has hosted its annual international wine expo since 2007, which is well-liked in the industry both domestically and abroad. Yantai is the largest base for wine production in China. Yantai's wine industry is one of the 16 key industrial chains that the municipal government has identified as having significance for the development of the city.