The great efforts to improve the region's basic infrastructure, upgrade tourism services and renovate attractions have led to remarkable growth in numbers.
In 2019, some 200 million tourists visited Xinjiang, generating revenues of around 345 billion yuan.
Over the past two years, the region has worked to accelerate the recovery of tourism following the epidemic and aims to receive 250 million tourists this year.
According to its 14th Five-Year Plan (2021-25), Xinjiang will continue to construct destinations themed on the Silk Road cultures and ethnic groups, expand its capacity for tourists, encourage new businesses in such fields as rural tourism, agricultural sightseeing and winter tourism, and promote the use of information technology in tourism.
The regional government has set a goal of receiving 400 million tourists and tourism revenues of 280 billion yuan by 2025.