Top cartoon, animation event boosts global exchanges

As a warm-up of the 17th China International Cartoon & Animation Festival, the eight-day 2021 Cloud ACG Industry Trade Fair concluded in Hangzhou, capital of Zhejiang province, on May 5, drawing 5,981 insiders and traders from 46 countries and regions.

Deemed as a key platform to boost international exchanges when the world is still battling COVID-19 spread, the fair announced over 80 projects, with their total finance reaching nearly 2 billion yuan ($309.6 million).

Deals about games and animated works from 103 Chinese and foreign companies and organizations were signed during the event, reaching a total value of 100 million yuan, more than twice of the 40 million yuan contracted last year.

Aside from the online activities, which drew 20 international festivals and renowned studios, the internet giant NetEase' The Fifth Personality COAIV Global Finals, a highlight of the event, was held in the Hangzhou Olympic Sports Center.