The "Explore Yantai Online through the Eyes of Foreigners: A Taste of Yantai" event was unveiled in the coastal city of Yantai, Shandong province, on Oct 27.
The event invites more than 10 foreign journalists and online celebrities from countries of the United States, the UK, Russia, India, Austria and Pakistan to get a closer look at Yantai's rich culture, coastal scenery and booming apple industry.
During the launch ceremony, Yu Yongxin, director of the Publicity Department of the CPC Yantai Municipal Committee, introduced the city's natural landscape, culture and economic achievements since its reform and opening-up.
Yu also highlighted the vital role that the Yantai global communication platform has played in promoting Yantai worldwide, especially during the current global pandemic.
The Yantai global communication platform was jointly created by the Yantai municipal publicity department and the China Daily Website.
Launched in June 2019, the platform, which consists of the "Wonderland Yantai" English-language website and the "Yantai China" overseas social network page, aims to showcase the coastal city for readers from home and abroad.