Southwest China's Guizhou province has rolled out discount travel packages to attract more tourists during the winter season.
The packages, which are valid from Dec 1 to Feb 28, include 50 percent discounts on tickets to more than 200 class-A scenic spots and bargains for local specialties and products like Moutai liquor at 43 authorized retailers in airports, railway stations and tourist destinations.
Guizhou was among Lonely Planet's top 10 regions to visit in 2020.
Wang Jin contributed to this story.