Weichai products prove popular in overseas markets

Updated: Mar 4, 2019 chinadaily.com.cn Print

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Weichai serve the Korean electricity market. [Photo from Wechat account weichai-news]

Weichai, the engine, transmission and axle developer, automobile electronics supplier and heavy vehicle parts maker in Weifang Hi-tech Industrial Development Zone saw big growth in both domestic and international markets in January with an increase of imports and exports.

Exports of Baudouin, a subsidiary of Weichai, increased by 91 percent year-on-year, due to Weichai’s focus on key overseas projects and strengthened brand building in 2019.

In the CIS region, Weichai actively cooperated with other enterprises on mass production, leading to a significant increase of sales in the region.

Staff members of Weichai and foreign companies talk about engine technology. [Photo from Wechat account weichai-news]

In Southeast Asia, the sales of Weichai marine engines continued to climb as the brand has won the trust of customers. In the Middle East, Saudi Arabia, Turkey and other markets, Weichai seized a batch of large orders for industrial power.

In recent years, Weichai has improved its management level in the international market by promoting its products and brands to global customers.