Shanxi aims bigger market in South China

Shanxi province exhibited its products in Shenzhen, South China's Guangdong province, at the city's 26th international gift and home product fair between Oct 20 and 23.

Shanxi has been promoting its products for the last five years as part of the annual Shanxi brand promotion event – Shanxi Brands China Tour. Shenzhen is the third stop this year following Beijing and Shanghai.

More than 1,000 kinds of products by 36 Shanxi companies in industries such as food, glassware, biotechnology, stainless steel manufacturing and culture were displayed at the fair.

Shanxi has a few industries playing a prominent part in China, including power, equipment manufacturing and glassware, with related technologies and products leading its fields.

To further economic transformation and improve the local business environment, Shanxi has been focusing on innovation, coordination, green energy, openness and sharing as part of its development, which are the values shared with Shenzhen as part of its development.

There is huge potential for collaboration between Shanxi and Shenzhen as the two regions are complementary in terms of capital, technology, resources and markets.

Through the event, Shanxi aimed to expand the influence of Shanxi brands in the Pearl River Delta region, advance the economic and trade exchanges with the Guangdong-Hong Kong-Macao Greater Bay Area, and cities in the bay area.