Futian District signed a cooperation agreement with well-known Chinese comedian Feng Gong on Aug 15.
Feng will now join other celebrities in the sports and cultural fields who have signed similar deals with the Futian District government to promote Chinese folk art forms in the district, Shenzhen Evening News reported.
Feng is a Chinese actor, crosstalk performer, director and screenwriter. He is best known for his performances in the annual CCTV New Year's Gala, having made more appearances on the show than any other major performer.
At the signing ceremony, Xiong Guoxiong, a member of the Standing Committee of Futian District Committee of the CPC and head of the Publicity Department of the Futian District Committee of the CPC, presented Feng with a letter of appointment for his new post as a cultural adviser.
The comedian also signed a cooperation agreement with He Jie, deputy head of Futian District.
Feng will contribute his wisdom to the long-term development of Futian's national and traditional culture. He will also offer ideas and suggestions for the inheritance and innovation of Futian's folk art culture.
Additionally, the 61-year-old will be invited to Futian every year to take part in folk art performances and exchange events that are either named after him or have him as art director.
He will play an active role in Futian's public events, including folk art communication, salons and small-scale performances, and make full use of his influence and popularity to promote the district's folk art.
"It's not because Futian needs us, but more because we need Futian. So, my team and I decided to come to Futian, which is always reform-minded and aspiring. We're not here for a cursory visit, but to get things done in a down-to-earth manner," said Feng.