E-commerce live streaming to promote Nandan's farm products

A large-scale e-commerce live streaming activity will be held in Nandan county of Hechi, Guangxi Zhuang autonomous region on Sept 21 to drive the construction of an e-commerce demonstration county for poverty alleviation.

Rich in characteristic agricultural products, such as red kiwifruit, Yao chicken and Liulong Tea, Nandan plans to promote its farm products with the help of the One County One Product program, meaning every county takes its leading agricultural product with regional characteristics to the market.

With many colorful artist programs and limited time discount sales, the live streaming will carry out on-site group-buying activities and online promotions to help promote mass production and brand building of rural e-commerce products. Additionally, the activity will enhance the influence of and mass participation in e-commerce poverty alleviation and help agricultural products move out of poverty-stricken areas.