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Spirit identification station set up in Jilin province

Updated: Mar 14, 2018 ejilin.gov.cn Print
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Li Weichuan(R), who is in charge of Kweichow Moutai's law affairs in Northern China, and Ning Fenglian (L), chairman of Baishan Fada Group, unveil the nameplate of the Moutai Identification Service Station on March 13. [Photo provided to ejilin.gov.cn]

A Moutai service station intending to identify its products and protect consumers' rights was established at the Jilin Provincial Wine Culture Museum on March 13.

The sponsor of the museum is Baishan Fada Group, which has cooperated with Kweichow Moutai, one of the top spirit brands in China, for more than 20 years.

The station will help guarantee trades are of real Moutai spirits in Jilin province. [Photo provided to ejilin.gov.cn]

With its culture and history, Kweichow Moutai has to some extent become a symbol of China.

The service station will promote the Moutai culture and Chinese spirit culture among Jilin people and at the same time protect purchasers' rights by guaranteeing that sales are of authentic Moutai spirits.

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